Let’s Clean Up The Honey Market
The Truth Behind Honey in Global Market
by the Hidden Camera
What more is needed for proof?
German beekeepers collected 30 jars of honey from stores across Germany and sent them to a lab for testing to determine whether it was actually honey, and the results were shocking, 80% of the samples failed!
Press release from the President of the European Professional Beekeepers Association
https://www.linkedin.com/company/clean-up-the-honey-market
Bernhard Heuvel visited Estonia.
The purpose of the visit is a honey DNA test developed by Estonian scientists. It is believed that the MDA test could be a GAME CHANGER in the global honey market.
Bernhard Heuvel, from the European Professional Beekeepers Association, visited Estonia.
The main focus right now is on detecting fraud, and currently, the honey DNA test is known to be very successful in this ๐, but there is a lot more …
Think for a moment โ about how the introduction of DNA revolutionized forensic science…
The results are now clear in Finland as well
in August, we collected 56 samples from Finnish retail together with the European Professional Beekeepers Association (EPBA) Bernhard Heuvel.
๐ Result: 62.5% turned out to be atypical “honey,” meaning they can be considered likely counterfeit.
๐งฌ The honey was tested using the innovative honey DNA test by CELVIA ๐ We are proud of our CELVIA scientists, who have become global pioneers in eliminating honey fraud with this DNA testing!”
More about honey DNA test;
https://lnkd.in/d8QbuX8u
Honey samples from Mexico to DNA testing!
Federico Berron A. Retired CEO of honey exporter 1984-2023,
200,000 MT real honey export experience Beekeeper up to 600 hives since 1999, now my son.
Anti GMO activist 2012 – Today
webpage: www.honeyap.org
What if DNA could reveal the truth about your honey?
At CELVIA, we use groundbreaking honey metagenomic DNA analysis to uncover whatโs really inside.
When new discoveries are made, people are often skeptical. Thatโs why we, as researchers, want to explain how this works in simple terms.
Letโs break it down in 4 points:
1. The future of food testing
Our Metagenomic DNA Analysis (MDA test) uses the same technology thatโs applied in medical research, now adapted for the food industry.
Itโs a powerful method that analyzes every DNA sequence found in honey. With this, we create a unique DNA profile for each honey sample.
Authentic honey is complex, and we use advanced machine learning to analyze it. This method will shape food safety for years to come.
2. Global genome reference database
Weโve built a comprehensive database that compares the DNA found in honey samples to a global collection of data.
This includes information from all living species like plants, insects, fungi, mammals and DNA viruses, collected over decades of research. This allows us to analyze honey from anywhere in the world.
3. Authentic and non-authentic honey database
Between 2020-2023, we developed a database of both real and fake honey, funded by public research and coordinated by the Estonian Agricultural Registers and Information Board.
This database contains honey samples from the Baltics and beyond, helping us to accurately determine honey quality
Extracting DNA from real honey is simple for us.
If the honey is pure, the DNA is of high quality. If itโs been tampered with, the DNA tells the story.
Our slogan, “DNA doesn’t lie,” is equally valid in medicine, criminalistics, and food safety.
Curious about the quality of your honey? ๐งฌ
Kaarel Krjutลกkov PhD CEO
Celvia CC AS
Associate Professor, University of Tartu, Estonia
The European Union ๐ซ๐๐ ๐ฎ๐ฅ๐๐ญ๐ข๐จ๐ง๐ฌ ๐๐ฅ๐๐๐ซ๐ฅ๐ฒ ๐๐๐๐ข๐ง๐ ๐ฐ๐ก๐๐ญ ๐ก๐จ๐ง๐๐ฒ ๐ข๐ฌ โ and there is nothing to argue about here.
Council Directive 2001/110/EC, Annex 1, point 1 defines it as: “the natural sweet substance produced by Apis mellifera bees from the nectar of plants or from secretions of living parts of plants or excretions of plant-sucking insects on the living parts of plant, which the bees collect, transform by combining with specific substances of their own, deposit, dehydrate, store and leave in honeycombs to ripen and mature.”
Replies from scientists;
๐๐ซ๐๐ง๐ฌ๐ฉ๐๐ซ๐๐ง๐๐ฒ
The honey Metagenomic DNA Analysis (MDA) team is in the process of publishing their research in a peer-reviewed journal. The preprint has been available in the bioRxiv database since July 31st, 2024. The link is below. The manuscript describes the honey DNA composition aspect of MDA analysis, leaving authenticity analysis out of scope due to confidential reasons. The MDA team, part of Celvia CC service laboratory, collaborates with authorities and the accreditation center.
๐๐๐ญ๐๐๐๐ฌ๐ ๐๐ง๐ ๐๐ง๐๐ฅ๐ฒ๐ฌ๐ข๐ฌ
The authentic honey DNA profile database consists of 100% genuine and trackable honey samples from different geographic origins. Honey authenticity analyses apply four machine learning-based models. Botanical composition is only one piece of the puzzle and moderately affects the analysis. The physiology of honeybees and the complex picture of honey DNA profile have high similarities across countries. Authentic honey varies mainly in botanical composition and has minor differences in other organisms, which does not significantly change the honey’s DNA profile. In other words, the authentic honey DNA profile is much more complex than we imagine. That is why it is tamper-proof.
The honey DNA analysis uses a comprehensive reference DNA sequence database, compiled DNA sequences for all different organisms from all publicly available biological databases. In addition, the MDA team has enlarged the database with novel sequences to improve the accuracy of the analysis.
๐๐ก๐ฒ ๐ข๐ญ ๐ก๐๐ฉ๐ฉ๐๐ง๐๐?
It was time because honey bulk DNA analysis has become cost-effective in food market monitoring and as a quality label. It happened and will be that way for a long time, just like forensics and medicine. In other words, DNA analysis is here to stay. It is time to adapt to this knowledge and the capabilities of DNA analysis. The saying “adapt or perish” applies here. As scientists, we are willing to engage in an educational program to introduce this topic to the people involved. The same has happened in forensics and medicine and will happen in food production and supervision.
Link to the original manuscript
https://lnkd.in/dYiDQ66v
Kaarel Krjutskov | PhD CEO | Celvia CC AS | Associate Professor, University of Tartu, Estonia | https://celvia.ee/
What more is needed for proof?
According to investigations, 46% of the collected samples were suspected of being adulterated with added syrups.
Please support the fight against the fraud
The initiator of the project is Estonian Professional Beekeepers Association and the involved party is http://www.professional-beekeepers.eu/
We keep buying honey with good faith, believing it to be the genuine thing, but unfortunately most of the imported honey in shops these days is not real honey. Just this month, The Guardian reported that all the British honey tested in an EU fraud investigation failed an authenticity test. Producers of such fake honey are raking in massive profits while selling unhealthy, fraudulent products. They are doing so in a conscious, systematic, and comprehensive way. These fake honey producers are also pushing real beekeepers out of the market, which has an environmental impact. As Albert Einstein has been quoted as saying, “If the bee disappeared off the face of the Earth, man would only have four years left to live.” And all of this is happening just so that a tiny group of people can make more money. Something has to be done about this situation, and we are working to change it for the better. Who are we? Some beekeepers from Estonia who want to make a difference. But we are branching out and working with marketers, chemists, lawyers, and lobbyists to support more regulation of the honey market, including the creation of laws and unique formulas that will allow us to keep fake honey off of shelves for good. We also want to start a dialogue with governments worldwide to achieve our aims. If you have competency in some level mentioned and are interested in our mission, please get in touch with us. People everywhere are being cheated out of good honey, and beekeepers are losing their livelihoods. And so are the world’s bees, upon whom we all really do depend.
